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Fiat Press conference held by Olivier François at the 2019 Geneva International Motor Show

07 March 2019

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Olivier François, Global Head of Fiat Brand and Chief Marketing Officer FCA, introduced some important news to celebrate the 120th anniversary of Fiat in the press conference at the 2019 International Geneva Motor Show (follow this link for the video).

  • Preview of the new advert for the launch of the new 500 “120th” family, starring Sting & Shaggy and their latest single Just One Lifetime, from their Grammy Award winning album 44/876.
    Follow this link for more information.
  • Official presentation of the new 500 “120th” family, the most connected and elegant 500 range ever.>
  • Fiat offers in-car Apple® experience with Apple Music® and Apple CarPlay® technology across the entire Fiat 500 “120th” range.
    Follow this link for more information.
  • World preview of the Fiat Centoventi Concept, the latest milestone in the history of Fiat and its vision of mass electric mobility for the near future.
    Follow this link for more information.

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