“Tempo”, the new single written and performed by Matteo Bocelli, son of the Maestro Andrea, soundtrack of the new communication campaign for the launch of the New 500 “La Prima by Bocelli”, has been released today. This partnership reinforces the strong link between FIAT and music, a perfect combination of design, art and creativity that expresses all the excellence of Made in Italy in the world.
“Matteo Bocelli represents a new generation of Italian musical talent and his new song is exactly like our New 500: cheerful, elegant, timeless and rooted in Italian culture. I am delighted that “Tempo” becomes the soundtrack of the New 500 – says Olivier Francois, CEO FIAT and CMO Stellantis -, and very proud of Matteo’s choice of featuring our electric 500 in his music video to drive us in style – and silently – through the beauty of his land, Tuscany.”
“‘Tempo’ was one of the very first songs I co-wrote last year in Italy, and I immediately fell in love with it – said Matteo Bocelli, the author of the single -. It is such a fun, up-tempo, moving song. I really believe in it, and I hope it will be the soundtrack for this summer. I am very honored FIAT chose ‘Tempo’ to be the soundtrack of their new campaign.”
Directed by director William9, the official video of the song features the elegant and innovative New 500, which sets the pace for a madcap adventure through Tuscany. After Bocelli’s friends interrupt his rehearsal at Pisa’s “Giuseppe Verdi” theater, they embark on a whirlwind trip throughout the region where he grew up, ending at the Manolo Valdes Opera at the iconic Teatro del Silenzio in Lajatico, taking in the natural beauty of the land and the coast.
The single by Matteo Bocelli, released in English and Spanish – and with a line in Italian -, is from his debut album, which will be released in 2023 on Capital Records. The song “Tempo”, written with Zmishlany, Nolan Sipe and Max Wolfgang, was produced by Ido Zmishlany, famous music producer who has collaborated, among others, with Justin Bieber, Shawn Mendes and Imagine Dragons.
Matteo Bocelli began learning piano at age six and at 18, he made his official stage debut, at the Rome Colosseum. The singer’s deep voice then reached music fans around the world with the 2018 single “Fall on Me”, the English/Italian duet he co-wrote for his father Andrea Bocelli’s “Sì” album. The song, which went on to soundtrack Disney’s “The Nutcracker and the Four Realms”, has attained over 300 million global streams. Recently Matteo joined the Maestro on his U.S. arena tour, which included two shows at Madison Square Garden shows in New York City.
The New 500 “La Prima by Bocelli” is the first electric city car in the world equipped with JBL “Virtual Venues” technology, which provides an unmatched audio experience. In order to make the JBL sound system perfectly bespoke to the vehicle, FIAT called upon the experience of Maestro Andrea Bocelli, the most popular living tenor in the world.
Turin, May 6, 2022